Project role / responsibility:

In collaboration with BIZZLA, I was tasked with creating a logo and brand identity that reflected the company's unique positioning as a "diamond in the rough". This meant celebrating imperfection, individuality, and standing out from the crowd.

After developing the brand identity, I brought it to life through a range of creative touchpoints, including mockups, a forthcoming website, and a series of artistic pieces that fully showcased the brand's values and spirit. These efforts helped to solidify the brand's messaging and aesthetic, giving BIZZLA a strong and recognisable presence in the market.